by Paul Heaton | Marketing, Social Media
In the world of B2B marketing, a strong presence on LinkedIn is no longer optional, it’s essential. Yet many companies still stumble on avoidable mistakes. At Eunoa Digital, we see the same missteps repeatedly, and they’re costing brands reach, engagement and...
by Paul Heaton | Communication, Digital Marketing, Social Media
For B2B marketing professionals, the landscape on LinkedIn’s organic feed is evolving. If you’re posting company content and you’re not seeing reach, it may not be your message, it might be the format or the strategy. Leverage employee/leadership voices Organic posts...
by Paul Heaton | Social Media
LinkedIn is one of the most powerful platforms for B2B marketing, but it also has one of the highest price tags for paid advertising. So, the question many businesses ask is, “Is it worth it?” At Eunoa Digital, we’ve run and managed campaigns that combine organic and...
by Paul Heaton | Marketing, Social Media, Trends
Freedom of choice ? does this also mean having the freedom to fail? Businesses are presented with wide choice of social media channels but this can create issues, because, to be effective, the social media channel has to be the right one. Imagine choosing a social...
by Paul Heaton | Social Media
As one of the leading creative agencies in Manchester we are well aware that there has been a huge buzz around social media over the last few years, especially as a digital marketing tool for small businesses. Conventional wisdom would have us believe that every...
Recent Comments